Sunday, September 13, 2009

Peanut Butter & Jam Festival


If one had a chance to attend the Peanut Butter and Jam Festival on Webster Street in between the rain spurts, one major factor was missing, the Skippy Peanut Butter. What happened to the peanut butter, where did it go? The entire intent of the festival was to pay tribute to the first homogenized peanut butter that was created in Alameda AKA Skippy. The Peanut Butter and Jam Festival years ago, had wonderful Skippy company history and use to give away free peanut butter by the jarfuls. This year's event had no trace of Alameda's history and its significance in the American diet. It is a sad and disappointing moment where the moniker of a street festival had no connection with the visitors of the event. I am sure that most attendees did not even know that there is a plaque in front of Walgreens on Webster Street that signifies the original Skippy Peanut Butter plant.

This was a missed opportunity of informing children on local Alameda history.

1 comment:

Anonymous said...

It's not the "Peanut Butter and Jam Festival" anymore. It's the "Webster Street Jam."

Read this statement for an explanation:
http://www.westalamedabusiness.com/events/invitation-letter-2009.pdf